CarlisleCBF celebrates 100th anniversary

Established in 1925, Carlisle Brake & Friction (CarlisleCBF), a global provider of brake and friction technology and part of the CentroMotion family of brands, is celebrating its 100th anniversary as a supplier of “industry-leading brakes and friction materials.”

To commemorate the milestone, the company is launching a comprehensive digital celebration. This virtual experience is designed to allow customers, employees and industry partners to delve into the company’s rich history, groundbreaking innovations and commitment to excellence through historical photographs and stories, CalisleCBF stated.

The company is inviting customers, employees and industry partners to visit a dedicated anniversary webpage and follow its story on social media. The webpage and social media channels will serve as a virtual time capsule, showcasing the company’s history, milestones and product innovations.

To encourage participation CarlisleCBF, a social media campaign is launching with the hashtag #CarlisleCBF100. Participants are encouraged to share stories, photos and memories related to CarlisleCBF products. The most engaging submissions will be featured on the company’s social media channels and website.

“This milestone is a testament to the dedication of our employees, the trust of our customers and the enduring strength of our products,” stated Tom Vanderlaan, chief commercial officer of CentroMotion of the anniversary. “As we celebrate our centennial, we reaffirm our commitment to continuous innovation, strong partnerships and giving back to the communities we serve.”