Volvo: ‘We needed to do compact equipment differently’
21 May 2024
Revealing the move in June 2023, Volvo said it wanted to give the unit responsibility for the whole value chain, including the development, assembly, purchasing and the go-to-market strategy (together with the existing distribution network) for the compact business unit.
It was a marked change and one that coincides with Volvo’s drive to offer a fully electric line-up across the whole range of compact machines.
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