Oka To Lead Isuzu Motors America

24 July 2018

Isuzu Motors America, LLC announced that Naoki Oka has been named executive vice president for Isuzu Motors America, LLC PowerTrain Division, responsible for product development, internal resources and product distribution in the Americas. He succeeds Atsumi Morita, who accepted a new role to expand Isuzu Engine sales in Europe.

Oka joined Isuzu in 1980 and his most recent position executive in the Powertrain Business Division in Japan. In that role, he executed and drove the overall business operations in the Isuzu Motors Limited (IML) Powertrain Business Division. During his career at IML, Oka engineered products from concept to production, including the 4JJ1, 4HK1 and 6HK1 engine development programs.

He also was involved in measurement technology development, training and warranty programs to provide aftersales services to industrial engine OEMs and marine engines customers overseas, promoted sales and marketing activities in Europe and served as a manager in the Engine Assembly Section, developing systems and processed to achieve production targets.

Atsumi Morita

As vice president for Isuzu Motors America for almost five years, Morita managed Engineering, Marketing and Sales for the company. Previously, he managed Isuzu’s Japanese dealership network in Hokkaido, Tohoku and Kanto in Japan which included engine sales, powertrain development and sales and industrial engine and powertrain manufacturing, marketing and sales. Later, he added overall business and product planning with domestic and overseas engine development, sales and distribution.


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